Vans at MOREBOARDS

The American company Vans focuses on the production of sports shoes for the area Skate -, Snow -, Lifestyle and BMX . The range of Vans clothing and accessories is already a very big one.

Brothers Paul and James Van Doren and two friends named Gordon Lee and Serge D'Elia opened on March 16th 1966 the first Vans shop, then still called "Van Doren Rubber Company" in California. Vans was founded outside the skateboard and music scene from about 2005 due to the big hype of Vans SlipOn models are very popular. Vans models were popular with surfers, skaters and fashion victims alike, and this for a long time. Everyone practically had to have a few Vans Slip-On Preferably one in the classic Vans black and white check and at least one more in a solid color. Today is Vans is known for much more, and skate legend Tony Hawk certainly made a big contribution to this in his career as a skate pro. Today, Vans alongside brands like Timberland , The North Face or Dickies to VF Corporation.

Vans skate shoes and sneakers are now among the most purchased shoes worldwide, even outside the Skate scene . The brand is still very popular, especially among skateboarders, snowboarders and skate punks. The robust, vulcanized sole in the waffle look represents the Vans highlight and is not only beautiful to look at, but also has a function: The Wafflecup technology connects the durability and stability a cup sole with grip as well as board feel the traditionally vulcanized Vans shoes . Vulcanized shoes are not glued but "baked" together Shoes, just like the fabric structure or the steel casing is connected to the rubber in a car tire. In short, a skate shoe that forms a connected unit - this is the case with the Vans Old Skool, for example. which thereby far more durability, strength and more feeling when skating than any other shoe offers.

The hype surrounding the Vans Old Skool is unbelievable and for us it has been the ultimate skate shoe for decades – practically the prototype of all skate shoes, which does not need to shy away from comparison with the legendary Chucks from Converse in terms of charisma. The Vans Old Skool stands for the Lifestyle of several generations : The surfers and their Californian lifestyle as well as the skaters who emerged from it from the good old Dogtown times. In the 80s, the first snowboarders conquered the ski slopes and then the backcountry – Vans was with snowboard boots At the same time, BMX riders discovered the advantages of Vans waffle sole, which is more grippy on the pedals. This in turn led to the popularity of Vans among freestyle motocross riders. The core of all developments and basis for the style was the Vans Old Skool .

The Comfy Cush was also a milestone. As Nathanial Lott, Senior Director of Shoe Design, said, they want to respond much more to the needs of consumers. tongue attachment is for more comfort and one more appropriate fit Vans also relies on a arch support by mixing foam and rubber in the material. All in all, it is the perfect combination to make the shoes even more pleasant close.

Vans designed for autumn and winter or really frosty conditions the MTE series . The basis for this was again the shape of the Vans Old Skool or its brother the Vans Sk8-Hi . The Vans Waffle Sole was simply reversed and the check pattern was embossed to the outside, which grip on snow and ice One series was lined in several layers and another series with fluffy fur The low version, the Vans Old Skool MTE is for the Old Skool fans who under no circumstances and conditions will give up their pair Vans Old Skool want to do without.

Through collaborations with Disney, the Beatles franchise, the Star Wars producers or Metallica Vans an even broader target group and thus gained more Popularity . The designs of these products are reminiscent of the last century and combine stories with feelings in a pair of shoes. Apparel from Vans is equally popular with non-athletes as it is with skaters, snowboarders, surfers or other active people.